The Van Gogh Universe immersive experience is coming to Guadalajara this summer with an exhibition that blends art, technology, and virtual reality.
A tour that will allow you to immerse yourself in the world of the famous painter. The installation will be open from June 16 through September 16 at Plaza Vía Viva, next to IKEA Guadalajara.
Add this event to your list of things to do in June.
More about the Van Gogh immersive experience

The exhibition will feature several rooms where you can get to know the artist more closely, starting with a space dedicated to his history and the moments that shaped his artistic life.
Afterward, you can discover more about his most iconic paintings, his influences, and the symbols that defined his style.
Once you have the full context, you’ll enter the immersive room, where his brushstrokes and landscapes will come to life through projections, lighting, and music.
Interactive experiences and virtual reality

The experience is designed not only for observation but also for hands-on participation. There will be creative zones where you can draw and experiment.
Plus, if you want an even more immersive experience, you can purchase access to the virtual reality attraction, which lets you explore settings inspired by Van Gogh’s works.
Note: the virtual reality ticket has an additional cost. You can find tickets starting at $250 in presale. For more information, visit their website.
Practical Information
📅 June 16–September 16
🕒 Sunday through Thursday from 11:00 a.m. to 8:00 p.m. | Friday and Saturday from 11:00 a.m. to 9:00 p.m.
🎟️ General admission presale tickets starting at $250 pesos and tickets with virtual reality starting at $350 pesos.
📍 Plaza Vía Viva (2121 Av. Adolfo López Mateos Sur, Rinconada del Sol)
The experience lasts approximately 75 minutes and is designed for the whole family.